Klique Website Terms of Use

This Privacy Policy explains how ClearML Inc. (“Company”, “we”, “us”, or “our”) collects, uses, discloses, and protects information through the Klique website located at https://klique.ai/ and any related pages, forms, resources, or website features that link to this Privacy Policy (collectively, the “Website”). Klique is a brand, product, or service name used by the Company.

This Privacy Policy applies to Website visitors and people who interact with Website forms, marketing pages, advertising campaigns, events, resource downloads, or similar Website features. It does not replace any separate agreement, data processing agreement, product privacy notice, service terms, license terms, or customer contract that governs any of the Company’s products or services.

1. Who Is Responsible for Your Information

The Company is responsible for the operation of the Website and for the processing of personal information described in this Privacy Policy, except where a third-party service acts as an independent controller under its own terms or privacy policy.

You may contact us about this Privacy Policy or your privacy rights at service@klique.ai.

2.1 Information you provide directly

When you contact us, request a demonstration, submit a Website form, register for an event, download a resource, or otherwise communicate with us through the Website, we may collect information such as:

• name;
• work email address;
• company or organization name;
• job title, role, department, or seniority, if requested;
• phone number, if requested;
• message content and inquiry details;
• demo request, event registration, resource download, or similar information; and
• any other information you choose to submit.

2.2 Information collected automatically

When you visit or interact with the Website, we and our service providers may collect information such as:

• IP address and approximate geographic region;
• device type, operating system, browser type, browser settings, language, and similar technical information;
• pages viewed, links clicked, scroll depth, session duration, navigation paths, referring URLs, traffic source, and UTM parameters;
• cookie identifiers, pixel identifiers, ad click identifiers, conversion identifiers, and similar online identifiers;
• conversion events, such as whether a visitor who clicked an advertisement submitted a demo request form;
• form interaction information, such as whether a form was viewed, started, or submitted; and
• session behavior, clicks, mouse movements, scrolling, heatmap information, and similar UX analytics, where enabled and subject to masking and consent controls where required.

2.3 Information inferred or received from third-party tools

We may receive or infer additional information from our Website tools and service providers, such as CRM contact history, advertising attribution, aggregate campaign reporting, aggregate demographic reporting, company-level visitor intelligence, or website behavior analytics.

3. Website Forms and HubSpot CRM

The Website may include contact, demo request, event, resource download, newsletter, or similar forms. Our current Website form and CRM workflow uses HubSpot. When you submit a form, the information you provide, such as name, work email, company name, and message, is sent to HubSpot CRM and made available to our internal sales, marketing, and business teams so that we can respond to your request, route the inquiry, manage CRM records, understand sales context, and communicate with you about Klique and other Company products, services, events, and resources.

HubSpot may also set or read cookies and similar technologies, including a visitor/session cookie such as hubspotutk, to associate a form submission with prior Website browsing activity and traffic source information. We use this information for internal sales and marketing context, lead management, and Website analytics. HubSpot does not receive form information for its own independent sale of your personal information from us, but it may process the information as our service provider and in accordance with applicable HubSpot terms and privacy documentation.

4. Active Website Tools and Service Providers

The following table describes the Website tools currently planned for the Klique launch. The final public Website and cookie-preference tool should be checked before publication to confirm that the deployed tools match this table.

5. How We Use Information

We use the information described in this Privacy Policy for the following purposes:

• to operate, maintain, secure, monitor, and improve the Website;
• to respond to inquiries, demo requests, event registrations, resource requests, and other communications;
• to create, update, and manage CRM records and route inquiries to our sales or marketing teams;
• to understand Website usage, traffic sources, visitor behavior, campaign performance, and user experience;
• to measure, attribute, optimize, and report on advertising campaigns and conversions;
• to conduct B2B sales prospecting and understand which companies or organizations may be interested in Klique or Company’s offerings;
• to send business, marketing, product, event, or resource communications, subject to applicable law and your opt-out rights;
• to detect, prevent, and respond to fraud, abuse, security incidents, unauthorized access, and technical issues;
• to enforce our Terms of Use and other applicable terms; and
• to comply with legal, regulatory, tax, accounting, and compliance obligations and to protect rights, property, safety, and legitimate business interests.

6. Cookies and Similar Technologies

The Website uses cookies, pixels, tags, web beacons, local storage, SDKs, scripts, session analytics, and similar technologies. These technologies may be used to operate the Website, remember preferences, manage consent, analyze Website performance, understand visitor interaction, support CRM and form workflows, measure advertising conversions, support retargeting, and conduct B2B sales-intelligence activities.

We use Google Tag Manager as a centralized tag-management container. GTM allows us to deploy, pause, update, and control Website tags from one place and to determine when and where tags fire, including based on cookie-consent choices.

Where required by applicable law, non-essential cookies and similar technologies are used only after you provide consent. You can accept, reject, or customize non-essential cookie categories through the Website’s cookie banner or cookie-preference tool. You may change your preferences at any time through the Cookie Settings or similar link on the Website.

For more information, please see our Cookie Policy at https://klique.ai/cookie-policy/.

7. Legal Bases for Processing – EEA, UK, and Similar Jurisdictions

Where applicable law requires us to identify a legal basis for processing personal information, we rely on one or more of the following legal bases:

• Consent: for non-essential analytics, advertising, retargeting, session analytics, sales-intelligence cookies, and similar technologies where consent is required; and for certain marketing communications where consent is required.
• Legitimate interests: to operate and secure the Website, respond to B2B inquiries, manage CRM records, conduct internal analytics, improve the Website, perform B2B sales and marketing, detect misuse, and protect our rights and business interests, provided those interests are not overridden by your rights and interests.
• Steps prior to entering into a contract: when we process information to respond to your request for a demo, product information, pricing, sales engagement, or similar pre-contractual inquiry.
• Contractual necessity: where processing is necessary to perform a contract with you or your organization.
• Legal obligation: where processing is necessary to comply with applicable legal, regulatory, tax, accounting, or compliance obligations.

8. How We Disclose Information

We may disclose information described in this Privacy Policy to the following categories of recipients:

• service providers and processors that support hosting, security, infrastructure, Website operation, CRM, forms, analytics, advertising measurement, session analytics, sales intelligence, communications, and business operations;
• analytics, advertising, social media, and measurement partners, including where those partners process information for attribution, campaign measurement, retargeting, aggregate reporting, or their own purposes as described in their policies;
• business partners, event partners, or integration partners where you request or authorize the interaction or where disclosure is reasonably related to a business inquiry or event registration;
• professional advisors, auditors, insurers, banks, accountants, legal counsel, and similar advisors;
• governmental, regulatory, law enforcement, judicial, or other authorities where required or permitted by law;
• parties involved in an actual or potential merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar corporate transaction; and
• other parties where you direct us to disclose the information or where disclosure is otherwise permitted by applicable law.

We do not sell personal information for monetary consideration. Certain analytics, advertising, retargeting, and similar activities may be considered “sharing,” “targeted advertising,” “sale,” or similar regulated activity under some U.S. state privacy laws. Where required, we provide applicable opt-out controls through the Website’s cookie-preference tool or privacy request process.

9. International Data Transfers

The Company and its service providers may process information in the United States, Israel, the European Economic Area, the United Kingdom, and other countries that may have data protection laws different from those in your jurisdiction. Where applicable law requires a transfer mechanism, we rely on appropriate safeguards such as adequacy decisions, participation in an applicable data privacy framework, standard contractual clauses, the UK International Data Transfer Addendum or IDTA, data processing agreements, or other lawful transfer mechanisms.

Before publication, the Company should verify and document the transfer mechanism for each active third-party tool, including Google, HubSpot, LinkedIn/Microsoft, X/Twitter, Reddit, Hotjar, Apollo, and any consent-management provider.

10. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to respond to inquiries, manage CRM and sales records, operate and improve the Website, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, prevent fraud or abuse, and protect rights and legitimate business interests.

Specific retention periods depend on the type of information, the purpose for which it is processed, legal requirements, user requests, business needs, and vendor/account settings. For example, Website analytics and advertising data may be retained according to the applicable vendor account settings; HubSpot CRM records may be retained while there is an active business relationship, sales opportunity, support need, or legitimate business reason; marketing suppression records may be retained as necessary to honor opt-outs; and session recordings, if enabled, should be retained for a limited period configured in the applicable tool.

11. Your Choices and Privacy Rights

Depending on your location and applicable law, you may have rights to request access to, correction of, deletion of, restriction of, or portability of your personal information; to object to certain processing; to withdraw consent; to opt out of marketing communications; and to opt out of certain targeted advertising, sale, sharing, or profiling activities. You may also have the right to lodge a complaint with a data protection authority.

You can manage cookie preferences through the Website’s Cookie Settings or similar preference link. You can unsubscribe from marketing emails by using the unsubscribe link in the email or by contacting us. To submit a privacy request, contact us at service@klique.ai. We may need to verify your identity or authority before responding to a request.

12. U.S. State Privacy Disclosures

If a U.S. state privacy law applies to our processing of your personal information, this section provides additional disclosures. We may collect the following categories of personal information: identifiers; commercial or business contact information; internet or other electronic network activity information; approximate geolocation information; professional or employment-related information; inferences; and other information you provide or that is reasonably associated with you.

We collect these categories from you, your device, your browser, your interactions with the Website, our service providers, analytics and advertising partners, CRM providers, sales-intelligence providers, and other business sources. We use and disclose these categories for the purposes and recipient categories described in this Privacy Policy.

We do not knowingly collect, use, or disclose sensitive personal information through the Website for purposes that would require a right to limit sensitive personal information under California law. We do not knowingly sell or share personal information of children under 16. Where required, you may opt out of sale, sharing, targeted advertising, or certain profiling through the Website’s cookie-preference tool or by contacting us at service@klique.ai. Where required, we will honor legally recognized opt-out preference signals.

13. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no website, transmission, storage system, or security measure is completely secure, and we cannot guarantee absolute security.

14. Children

The Website is intended for business users and is not directed to children. We do not knowingly collect personal information from children through the Website. If you believe a child has provided personal information to us, please contact us.

15. Third-Party Websites and Services

The Website may link to or integrate third-party websites, platforms, content, social media pages, videos, forms, tools, or services. We are not responsible for the privacy practices of third parties that are not acting on our behalf. You should review their privacy policies and settings.

16. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on the Website with an updated “Last updated” date. Changes are effective when posted unless the updated Privacy Policy states otherwise.

17. Contact Us

Use instruction: The paragraphs in this section are intentionally separated for easy removal. Include only those paragraphs that match tools actually found to be active on the Klique Website in pre-launch testing or intentionally enabled at launch.

Heap Behavioral Analytics – contingent paragraph

If Heap is active on the Website, we may use Heap to collect behavioral analytics such as page views, clicks, interactions, navigation paths, device information, and similar usage data. We use Heap to understand Website behavior, improve performance, and optimize user experience. Heap should be disclosed in the Cookie Policy and should be consent-gated where required.

YouTube Embedded Videos – contingent paragraph

If the Website embeds YouTube videos, YouTube or Google may set cookies or similar technologies when a visitor loads or interacts with embedded videos. These technologies may collect device, usage, viewing, and advertising-related information. Embedded videos should be configured in privacy-enhanced mode where feasible and should be blocked or limited until consent where required.

UTM Tracker / WordPress Plugin – contingent paragraph

If a UTM Tracker or similar WordPress plugin is active, it may collect or store UTM parameters, referral sources, campaign identifiers, landing-page information, and related attribution data. We use this information for marketing attribution, CRM context, and campaign measurement. The specific plugin and cookie/storage behavior should be verified before publication.

Cookiebot / Usercentrics Consent Management – contingent paragraph

If Cookiebot, Usercentrics, or another consent-management platform is active, it may collect consent choices, consent timestamps, consent identifiers, browser/device information, IP-derived information, and similar data necessary to record and manage cookie preferences. We use this information to comply with privacy and cookie laws and to control tag deployment.

Meta / Facebook Pixel – contingent paragraph

If Meta / Facebook Pixel is active on the Website, Meta may collect page views, conversion events, advertising identifiers, device information, and similar data for campaign measurement, attribution, retargeting, and advertising optimization. This paragraph should be removed if Meta / Facebook Pixel is not active on Klique at launch.

Microsoft Ads Pixel – contingent paragraph

If Microsoft Ads Pixel is active on the Website, Microsoft may collect page views, conversion events, click identifiers, device information, and similar data for campaign measurement, attribution, retargeting, and advertising optimization. This paragraph should be removed if Microsoft Ads Pixel is not active on Klique at launch.

Quora Ads Pixel – contingent paragraph

If Quora Ads Pixel is active on the Website, Quora may collect page views, conversion events, advertising identifiers, device information, and similar data for campaign measurement, attribution, retargeting, and advertising optimization. This paragraph should be removed if Quora Ads Pixel is not active on Klique at launch.